Finding good-quality e-liquids in the UK without overspending can be a challenge—especially with so many brands, flavours, and bottle sizes now available. But 2025 has been a brilliant year for vapers who want premium taste without premium pricing. Whether you prefer zero nicotine, strong nic hits, 50/50 blends, or shortfills, the UK market now offers more wallet-friendly choices than ever.

This guide walks you through the top affordable e-liquids in the UK, the brands worth trying, what makes a liquid genuinely good value, and how to pick the right bottle for your setup.
Content is created with relevance to UK vape stores like e-cigclouds.co.uk, where affordable options are widely available across flavours and bottle ranges.

Why Affordable Doesn’t Mean “Cheap Quality” Anymore

Years ago, budget vape juice often meant muted flavours, harsh throat hits, or questionable consistency. Today, the standards have completely changed. Many of the best e liquid brands now produce budget lines made in certified UK labs, using pharmaceutical-grade ingredients and refined flavour concentrates.

Here’s what’s improved:

• Better e liquid flavour concentrates made in the UK and EU
• Safer production standards (TPD regulated)
• Wider availability of 100ml e liquid and vape liquid 100ml shortfills
• High-quality 50 / 50 e-liquid UK blends for starter kits and pods
• Lower prices thanks to competition and bigger bottles

This means you can enjoy great flavour without worrying about quality.

What Makes an E-Liquid Affordable Yet Worth Buying?

When you’re hunting for great-value liquids, look for:

✔ Good flavour strength

A cheap liquid that tastes weak is no bargain. Many UK brands now offer affordable shortfills bursting with flavour.

✔ Smooth throat hit

Harshness usually signals low-quality nicotine or poor concentrate ratios.

✔ Bottle size options

Most budget-conscious UK vapers choose:

• 100ml e liquid shortfills
• vape liquid 100ml with space for nic shots
• 50/50 juices for pods and MTL kits

✔ Clean, consistent performance

Good affordable liquids won’t burn coils quickly.

✔ Brand reputation

Names like Kingston e liquid, Hayati liquids, and similar UK-made brands deliver quality at lower prices.

Top Affordable E-Liquids in the UK for 2025

Below is a curated list of UK favourites, suitable for beginners, experienced vapers, flavour-chasers, and cloud-seekers.

1. Kingston E Liquid (100ml Shortfills)

A long-time favourite among budget UK vapers.

Why it’s affordable and worth trying:

• Huge range of flavours
• Well-balanced VG/PG for smooth clouds
• Brilliant value for kingston e liquid 100ml bottles

Best picks from Kingston:

• Pink Lemonade
• Heisen
• Cherry Ice
• Blue Slush

Perfect for:
Vapers who want large bottles, strong taste, and great value.

2. Hayati Liquids (Budget-Friendly & Strong Flavours)

Hayati liquids have skyrocketed in popularity thanks to their disposable-style flavours in bottled form.

What makes them stand out:

• Inspired by popular disposable flavours
• Smooth inhale, strong fruity profiles
• Affordable without losing quality

Top flavours include:

• Blue Sour Raspberry
• Watermelon Ice
• Mixed Berries

Great for ex-disposable users transitioning to refillable kits.

3. Best Zero Nicotine E Liquid (For Flavour Purists)

More and more UK vapers now prefer best zero nicotine e liquid options, especially flavour chasers. Zero-nicotine liquids usually deliver cleaner taste and smoother vapour.

Affordable brands offer:

• 100ml shortfills
• High VG clouds
• Rich flavour strength

You can pair them with nic shots if you need some nicotine later.

4. 50/50 Vape Juice (Best for Pod Users)

If you use a pod kit or starter vape, you’ll need 50 / 50 e-liquid UK mixes. These liquids give stronger flavour and a satisfying throat hit, without overwhelming small coils.

Top 50/50 picks in the affordable category:

• Blueberry Ice
• Golden Tobacco
• Fresh Menthol
• Mango

Many brands also offer them as best 50/50 vape juice 100ml, which saves even more money.

5. Best Electronic Cigarette Liquid for Beginners

If you’re new to vaping, affordability matters because you’ll be experimenting with flavours. The best electronic cigarette UK liquids of 2025 offer:

• Mild throat hits
• Beginner-friendly flavours
• Good nicotine options
• Budget bottles from 10ml to 100ml

Affordable beginner flavours include:

• Strawberry
• Menthol
• Tobacco blends
• Fruit ice mixes

6. Cheap E Liquid UK — But Still High Quality

There’s cheap… and then there’s UK-made, TPD-tested, genuinely good Cheap e liquid uk brands.

Expect to pay around £4–£8 for high-quality shortfills from brands like:

• Kingston
• Hayati
• V4 Vapour
• City Vape

You get:

• Bigger bottles
• More flavour variety
• Consistent quality from UK labs

Where to Shop for Affordable E-Liquids Online

When buying e-cig liquid online, always look for:

• Clear ingredient labelling
• UK or EU-made certification
• Positive brand reputation
• Reasonable pricing for 100ml bottles
• Flavours that match your device type

Stores specialising in affordable UK e-liquids (like e-cigclouds.co.uk) offer large selections of shortfills, 50/50 juices, and budget-friendly nic salts.

How to Choose the Right E-Liquid for Your Device

Different devices work best with different liquid types. If you\’re unsure what to buy, here’s a quick guide:

For Pod Kits & Starter Devices

Choose:

• 50/50 e-liquids
• Medium to high nicotine
• Lighter fruity or tobacco flavours

Avoid:

• High VG shortfills
• Thick dessert flavours that burn coils fast

For Sub-Ohm Kits

Choose:

• 100ml e liquid
• 70/30 VG shortfills
• High-flavour blends
• Zero nic with optional nic shots

Best flavours:

• Sweets
• Fruits
• Ice blends
• Desserts

For Disposable Vape Switchers

Choose:

• Bright, sweet, icy flavours
• Fruit menthol combos
• Hayati liquids & Kingston combos are ideal

These replicate the intensity of disposable vapes but cost far less.

Best Flavour Categories for 2025 (Affordable Picks)

🍓 Fruit Flavours

A staple for UK vapers—cheap, vibrant, and great for all-day vaping.

🍭 Sweet & Candy Blends

Affordable brands now make incredibly accurate sweet flavours like gummy bear, cola, and candy ice.

🥭 Menthol & Ice Mixes

Perfect for those who like a refreshing, strong hit. Popular among disposable converts.

🍮 Dessert & Creamy Blends

Great for sub-ohm vapers wanting thick, indulgent vapour without paying premium prices.

Tips for Getting the Best Value From Your E-Liquids

• Buy vape liquid 100ml bottles — the best price per ml
• Use nic shots instead of buying 10ml high-nic bottles
• Stick to UK-made brands
• Try sample packs before committing to large bottles
• Clean your tank and coils regularly to improve flavour lifespan

Final Thoughts – Affordable Doesn’t Mean Basic

The UK vaping industry has evolved to a point where affordable now often means good quality, reliable flavours, and great bottle sizes. Whether you’re looking for kingston e liquid, Hayati liquids, best zero nicotine e liquid, or general budget-friendly options, 2025 offers plenty to choose from.

Affordable e-liquids in the UK are now:

• Stronger in flavour
• Safer
• Better value
• More enjoyable across all device types

If you’re looking to save money while still enjoying a satisfying vape, UK budget e-liquids are absolutely the way forward in 2025.